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What is the Lipstick Effect? Economic Indicator, Application, Advantages, Limitations, and Criticisms

Have you ever considered what motivates a consumer’s psychology to purchase a product? Gaining a deeper comprehension of consumer psychology can help predict the changes in the economy.  An example of the relationship between consumer psychology and economics is the “Lipstick Effect”. Let’s get a brief overview of economic indicators first.  Economic Indicators An economic […]

6 mins read

Bharti Airtel Case Study: Services, Financials, Shareholding Pattern, and SWOT Analysis

Bharti Airtel is one of India’s top multinational telecommunication companies, with more than 352 million users nationwide. This blog will provide an overview of Bharti Airtel’s business segments, performance segments, services, and other offerings. Let’s take a look at the company’s profile. Overview Bharti Airtel, commonly known as Airtel, was founded by Sunil Mittal in […]

7 mins read

AU Small Finance Bank Case Study: Services, Performance, Financials, and SWOT Analysis.

AU Small Finance Bank is a commercial bank that provides financial services to lower- and middle-income groups and micro and small businesses with limited or no access to standard banking and finance channels.  In today’s blog, we will explore the company’s financials, business model, competitors, and SWOT analysis. Overview AU Small Finance Bank is one […]

7 mins read

BYJU’s Case Study: History, Downfall, Acquisitions, Highlights, and Road Ahead

BYJU’s, a once-established Indian education technology giant, has recently witnessed a dramatic downfall. Our today’s blog explores the factors contributing to its struggles, offering insights into the complexities of the ed-tech company and much more. BYJU’s began as an offline coaching centre. It gained popularity through engaging and personalised learning methods and eventually ventured into […]

8 mins read

Popular Vehicle and Services IPO: Key Details, Financials, Strengths, and Weaknesses

The IPO market is buzzing again because Popular Vehicle and Services is looking to raise capital and is a market leader in selling and distributing old and new vehicles through its strong dealership network. In today’s blog, we will uncover the details of the company’s financial statements, strengths, weaknesses, key performance indicators, and issue details. […]

6 mins read

RK Swamy IPO: Business Model, Key Details, Financials, KPIs, Strengths, and Weaknesses

This blog is for you if you’re someone who never lets an investment opportunity pass by and you’re willing to take a chance. We bring you another firm that plans to raise capital from the public straight from the booming initial public offering (IPO) market. Business Model R.K. Swamy established R.K. Swamy Advertising Associates, which […]

6 mins read

JG Chemicals IPO: Overview, Key Details, Financials, KPIs, Strengths, and Weaknesses

In today’s blog, we will uncover the details of JG Chemicals, a specialty chemical company that is coming up with an IPO and is engaged in manufacturing zinc oxide. Let’s start with a deep analysis of the company’s finances, details of the issue, strengths, and weaknesses. Company Overview Established in 1975, the enterprise is involved […]

6 mins read

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