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Digital Marketing

Definition: Digital marketing, also known as online marketing or electronic marketing, is a type of marketing that utilizes digital channels to reach and engage with customers. It encompasses various strategies and tactics, including: Key Channels: Target Audience: Digital marketing allows businesses to reach specific audiences based on their online behavior, demographics, and preferences. Benefits: Examples: […]

3 mins read

Impression

Impression is a subjective, immediate, and often transient feeling or idea arising from the senses. It is a vivid, emotional response to a stimulus or object. Key Characteristics: Examples: Cognitive Processes: Impressions are processed through various cognitive processes, including: Applications: Impressions have wide-ranging applications in various fields, including: FAQs

2 mins read

Financial Contagion: What It Is And How It Affect

Financial Contagion Financial contagion refers to the phenomenon where a shock or crisis in one financial market or asset class transmits negative effects to other markets or asset classes. It is a contagious effect that can spread rapidly across the global financial system. Mechanism of Contagion: Interdependence: Financial markets are interconnected, with many assets and […]

2 mins read

Gig Economy

The gig economy refers to a labor market model that involves short-term, project-based, or temporary work arrangements, often through online platforms. Workers in the gig economy are typically independent contractors rather than employees, and they often specialize in specific skills or services. Key Characteristics of the Gig Economy: Examples of Gig Economy Jobs: Advantages: Disadvantages: […]

2 mins read

Service Level Agreement (SLA)

Effective Date: [Date] Parties: Purpose: This Service Level Agreement (SLA) defines the expected service standards and performance metrics for the services provided by the Service Provider to the Company. It aims to ensure that both parties meet their respective obligations and that the services are delivered in accordance with agreed-upon standards. Services Covered: [List of […]

1 min read

Distribution Channel

Definition: A distribution channel is a path that products travel from manufacturers to consumers. It includes all the intermediaries involved in the process of getting products to the end user. Components of a Distribution Channel: 1. Producers: Manufacturers, wholesalers, or retailers who produce or assemble the product. 2. Wholesalers: Intermediaries who buy large quantities of […]

2 mins read

Articles Of Association

The articles of association are the foundational documents of a company. They are legally binding contracts between the company and its shareholders. They define the company’s name, registered office address, purpose, authorized share capital, and other important details. Key Components of Articles of Association: 1. Company Name:– The company must have a unique name that […]

3 mins read

Data Science

Definition: Data science is the process of extracting insights and knowledge from large datasets using a variety of analytical techniques, including data wrangling, data visualization, machine learning, and data mining. It involves transforming raw data into actionable insights that can be used to inform decision-making, improve business processes, and drive innovation. Key Components: Applications: Data […]

2 mins read

C-Suite

The C Suite, also known as the Central Suite, refers to the executive suite or top leadership team of a company. Typically, the C Suite consists of the following key roles: Chief Executive Officer (CEO): The CEO is the overall head of the company and responsible for its overall strategy and operations. They set the […]

3 mins read

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