R K Swamy Ltd
R K Swamy Ltd Company History
R.K. Swamy the largest Indian majority owned integrated marketing services provider in India, offering a singlewindow solution for creative, media, data analytics and market research services. (Source: CRISIL Report, page 159) We are among the top 10 diversified integrated marketing communications services groups operating in India with a comprehensive range of services in the following interrelated and complementary business segments: (i) Integrated Marketing Communications, (ii) Customer Data Analytics and Marketing Technology (“Customer Data Analytics and MarTech”); and (iii) Full-Service Market Research (including customer experience measurement) and Syndicated Studies (“Full-Service Market Research”).
1973
Incorporation of our Company
1973
1974
Setting up of office in Delhi
1974
1975
Setting up of office in Bombay
1975
1977
Setting up of office in Calcutta
1977
1980
Setting up of office in Bangalore
1980
1989
Setting up of office in Hyderabad
1989
1990
Investment by BBDO in our Company
1990
1995
Setting up of media agency, Media Direction
1995
2011
Setting up of office in Cochin
2011
2015
Broadcast Audience Research Council entered into agreement with our Company for panel management of the television audience measurement
2015
2022
Disinvestment by BBDO from our Company
Acquisition of Hansa Research
Setting up of Hansa Marketing Services LLC in Dubai
Setting up of Hansa Marketing Services Private Limited in Bangladesh
Acquisition of Hansa Customer Equity
2022
2023
Implementation of Scheme of Arrangement for demerger between HVIPL and R K Swamy Private Limited
Conversion to public limited company
2023
